p&a Special International Pharmaceutical Research

Dienstag, 07. Februar 2012
© Rolf van Melis / pixelio.de
© Rolf van Melis / pixelio.de

Since the development of pharmaceuticals requires very heavy investment, market launches have to be based on market insights, typically for more than one country. Therefore, international pharmaceutical research compliant with governmental regulations is necessary. The spring issue of p&a international market research discusses the latest developments in pharmaceutical research, the consequences of the patent cliff as well as new technologies such as healthcare apps.

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